Die Afrikaanse Protestantse Akademie Biblioteek

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Die Afrikaanse Protestantse Akademie NPC

Advertising as communication. (Record no. 3359)

000 -LEADER
fixed length control field 00801cam a2200325 a 4500
001 - CONTROL NUMBER
control field ocm18325390
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151023231103.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 890419r19881982enkah 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 82008134
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GB88-44718
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 0415027810 (pbk) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415027816 (pbk)
029 0# - (OCLC)
OCLC library identifier UKM
System control number b8844718
029 1# - (OCLC)
OCLC library identifier NLGGC
System control number 057443149
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 659
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 19
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 05.30
Source of number bcl
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dyer, Gillian.
245 10 - TITLE STATEMENT
Title Advertising as communication.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 1988.
300 ## - PHYSICAL DESCRIPTION
Extent 230 p. :
Other physical details ill.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Propaganda
Source of heading or term larpcal
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Source of heading or term larpcal
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Reclame.
Source of heading or term gtt
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Studies in communication.
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Koha issues (borrowed), all copies 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Die Afrikaanse Protestantse Akademie Die Afrikaanse Protestantse Akademie 2010-03-18   659.1 DYE APA000801 2010-03-18 2010-03-18 Non-Fiction
Die Afrikaanse Protestantse Akademie Die Afrikaanse Protestantse Akademie NPC