Die Afrikaanse Protestantse Akademie NPC

Marketing decisions for new and mature products

by Hisrich, Robert D.
Additional authors: Peters, Michael P.
Series: Macmillan series in college marketing Edition statement:2. ed Published by : Macmillan (New York, NY [u.a.]) Physical details: XIV, 516 S Ill 25 cm ISBN:0675206472; 9780675206471.
Subject(s): New -- products | Product -- management
Year: 1991
Online resources:
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Item type Current location Call number Copy number Status Date due Barcode
Non-Fiction Non-Fiction Die Afrikaanse Protestantse Akademie
658.80 HIR (Browse shelf) 1 Available APA029848

Includes bibliographical references and index

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Die Afrikaanse Protestantse Akademie Die Afrikaanse Protestantse Akademie NPC