TY  - BOOK
AU  - Tousley, Rayburn D.
AU  - Clark, Eugene.
AU  - Clark, Fred E.
TI  - Principles of marketing
AV  - HF5415 .T73
U1  - 658.8 UKW 
PY  - 1962///
CY  - New York, N.Y.
PB  - Macmillan
KW  - Marketing
KW  - swd
KW  - Marketingmodell
KW  - Marketingtheorie
KW  - gnd
KW  - fast
KW  - Lehrbuch
N1  - Based on Clark and Clark, Principles of marketing, 3rd ed., 1942
ER  -