@book{30241,
	author = {Osterwalder, Alexander, and Pigneur, Yves,},
	title = {Business model generation :},
	publisher = {Wiley, John Wiley & Sons, Inc.,},
	year = {[2010]},
	address = {Hoboken, New Jersey :},
	url = {http://swbplus.bsz-bw.de/bsz322316979cov.htm}
}