@book{37736,
	author = {Hovland, Carl Iver, and Lumsdaine, Arthur A.},
	title = {Experiments on mass communication /},
	publisher = {Wiley,},
	year = {1965.},
	series = {Series in social psychology in World War II ;},
	address = {New York :},
	edition = {Science editions.},
	note = {Includes index.}
}