TY  - BOOK
AU  - Klapper,Joseph T.
TI  - The effects of mass communication
T2  - Foundations of communications research
AV  - P90 .K515 1966
U1  - 384 
PY  - 1965///, �1960]
CY  - New York
PB  - Free Press
KW  - Communication
KW  - Social aspects
KW  - Mass media
KW  - Social change
KW  - fast
N1  - Includes bibliographical references
ER  -