Die Afrikaanse Protestantse Akademie NPC

Business model generation :

by Osterwalder, Alexander, Physical details: 278 pages : illustrations (some color) ; 19 x 24 cm ISBN:9780470876411; 0470876417.
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Item type Current location Call number Copy number Status Date due Barcode
Die Afrikaanse Protestantse Akademie
658.40 OST (Browse shelf) 1 Available APA034949

Includes bibliographical references.

1: Canvas. Definition of a business model ; The 9 building blocks ; The business model canvas -- 2: Patterns. Unbundling business models ; The long tail ; Multi-sided platforms ; FREE as a business model ; Open business models -- 3: Design. Customer insights ; Ideation ; Visual thinking ; Prototyping ; Storytelling ; Scenarios -- 4: Strategy. Business model environment ; Evaluating business models ; Business model perspective on blue ocean strategy ; Managing multiple business models -- 5: Process. Business model design process.

Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.

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