Die Afrikaanse Protestantse Akademie Biblioteek catalog › Details for: Reliability of response in readership research /

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Reliability of response in readership research /

by Langschmidt, Wally.

Additional authors: South Africa Advertising Research Foundation.

Published by : S.A. Advertising Research Foundation, (Sandton City, South Africa :) Physical details: 148 p. ; 22 cm.

Subject(s): Advertising -- South Africa.

Year: 1978

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Non-Fiction	Die Afrikaanse Protestantse Akademie	659.10 LAN (Browse shelf)	1	Available		APA058643

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Previous	659.10 GRO Rand, sent & vrou.	659.1 GRO Rand, sent & vrou.	659.1 KOE Marketing communications management :	659.10 LAN Reliability of response in readership research /	659.1 OGI Confessions of an advertising man.	659.1 PAC The hidden persuaders.	659.10 SMI Motivation research in advertising and marketing.	Next

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